A cross-sectional examination of promoting of electronic cigarettes on Twitter. Youth use of any tobacco products, together with heated products, is unsafe. 30. Deeming tobacco products to be subject to the federal Meals, Drug, and Beauty Act, as amended by the Household Smoking Prevention and Tobacco Management Act; restrictions on the sale and distribution of tobacco merchandise and required warning statements for tobacco merchandise. Of these, a random sample of 5,000 was drawn by using SAS proc surveyselect (SAS Institute, Inc) to be examined through content analysis.
Hookah-associated Twitter chatter: a content evaluation. These tweets had been removed from analysis to avoiding skewing the pattern by overrepresenting the codes for coupons or vaping-associated handles. We additionally inferred the demographic characteristics of followers of 4 Twitter handles that marketed varied novel Vape Shop products. Compared with the Twitter median common, followers of the e-liquid and marijuana vape pen handles had been extra likely to be aged 20 to 24 and followers of the marijuana Vape Store pen and e-cigar handles were more likely to be aged 25 to 29.
Only 2% or less of the followers throughout accounts were aged sixteen or youthful, however 16% to 31% of the followers across accounts had been aged 17 to 19 years; these percentages had been similar to the Twitter median averages. 615, 53%), originated from sources apart from a Vape Deals vapor shop or vaping-related handle; these sources included noncommercial individuals sharing coupons or deals online, product reviews, and industrial accounts that weren’t vaping-related however happened to be promoting a Vape Kit product (eg, chargers, vapor shop instances, different equipment).
These benchmarks are determined by analyzing followers from a lot of Twitter accounts and calculating the median common worth for every demographic characteristic. We used DemographicsPro to infer the demographic traits of Twitter users in a earlier examine (13). To infer demographic characteristics, DemographicsPro makes use of multiple information alerts, including the nature and power of the company’s social media networks, the knowledge consumed by the consumer, and the language used in the user’s posts and biographies.