Once the iPhone 5S is phased away, Apple for the most part could have a portfolio of iPhones costing above 30,000 or $450. This puts Apple firmly in the excessive finish category of Indian smartphone market and this class accounts for <5% of smartphone sales in India. Apple's global share of smartphone profits is already an enormous 94% or so, even if Apple does well in India volume wise, the profits from India will be minuscule compared to what Apple earns in US, China etc.
Image: Nicolas Asfouri / AFP / Getty Images Xiaomi didn’t just grow its reach, though. It may have all started with smartphones, but Xiaomi is now a complete consumer electronics brand. Alongside accessories like headphones, speakers, powerbanks and cables, Xiaomi makes laptops, tablets, smartwatches and fitness trackers, TVs, drones, cameras and all manner of smart home products including kettles and rice cookers. Even toys, clothing, luggage and homeware. Xiaomi also has a serious stake in Ninebot, owner of the Segway brand and maker of quirky transportation devices. It has its fingers in all the pies, in other words.
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